Maximizing your content strategy on LinkedIn to enhance your personal brand

Maximizing your content strategy on LinkedIn to enhance your personal brand

Claire Díaz-Ortiz is an author, speaker, and technology innovator who has been named one of the 100 Most Creative People in Business by Fast Company. Claire was an early employee at Twitter, where she was hired to lead corporate social innovation.

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Key Takeaways:

  • The key indicator for your LinkedIn Pulse post, get engagement
  • Get your goal working when you post on LinkedIn Pulse, Influencer or not
  • Why is Email Opt-in is valuable and different ways to do it
  • You have an amazing email list, but what do you send them? Think on how you decide
  • Claire’s strategy and recommendation (syndicating) that works for LinkedIn posts and others, this is an effective way if you want to build your personal brand

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